
OUR CONCEPT DESIGN PROCESS
OUR CONCEPT DESIGN PROCESS By Grace Fetzer | April 4, 2023 Concept Design is a critical and in-depth part of the product design process. This post outlines the steps that our design team takes to fully understand, research, create and collaborate, in order to...

REFRIGERATION EXPLAINED
If you’re interested in developing a product with cooling or refrigeration features, it may be helpful to understand how refrigeration works. Refrigeration is used by refrigerators and air conditioning systems alike and is the most effective way to control hot temperatures in any engineering application.

CAD FILE TYPES TO KNOW WHEN WORKING WITH PRODUCT DESIGNERS
CAD FILE TYPES TO KNOW WHEN WORKING WITH PRODUCT DESIGNERS By Jeremy Nashed | January 2, 2023It’s important for product owners to understand the different file types associated with 3D CAD Modeling while collaborating with a CAD designer. Every commercial CAD program...

COLOR, MATERIAL, AND FINISH: HOW TO SELECT IN PRODUCT DESIGN
COLOR, MATERIAL, AND FINISH: HOW TO SELECT IN PRODUCT DESIGN By Grace Fetzer | November 8, 2022 Choosing Color, Material, and Finish (CMF) carefully can elevate a product’s user appeal. Color evokes emotion, but it’s perception depends highly on material and...

CUSTOM PARTS & STOCK PARTS: HOW TO USE BOTH IN PRODUCT DESIGN
CUSTOM PARTS & STOCK PARTS: HOW TO USE BOTH IN PRODUCT DESIGN By Jeremy Nashed | August 29, 2022 Most products require some combination of custom and stock components. Custom components can be used in instances where a part must perform a unique function, perform...

INJECTION MOLD TOOLING: WHAT IS IT? AND WHEN IS IT WORTH THE INVESTMENT?
INJECTION MOLD TOOLING: WHAT IS IT? AND WHEN IS IT WORTH THE INVESTMENT? By Jeremy Nashed | August 27, 2022Injection mold tooling is the process of designing and manufacturing equipment to reliably and inexpensively produce high quality plastic parts. Given the...

GD&T: WHAT IS IT, AND WHY IS IT IMPORTANT IN PRODUCT DESIGN?
GD&T: WHAT IS IT, AND WHY IS IT IMPORTANT IN PRODUCT DESIGN? By Jeremy Nashed | June 3, 2022If you’ve spent some time around mechanical engineering or manufacturing, then you might have heard of GD&T. But what is it? And why is it relevant to your product...

ENGINEERING: INTEGRAL TO PRODUCT DESIGN
ENGINEERING: INTEGRAL TO PRODUCT DESIGN By Jeremy Nashed | May 24, 2022 Engineers are integral to most aspects of modern life. Engineers build bridges, develop software, formulate chemicals goods, and work on oil rigs. They design software, skyscrapers, circuit...

CONCEPT DESIGN: WHAT IS IT? AND WHY IS IT IMPORTANT IN PRODUCT DESIGN?
CONCEPT DESIGN: WHAT IS IT? AND WHY IS IT IMPORTANT IN PRODUCT DESIGN? By Jeremy Nashed | May 24, 2022 Product Design is all about creating useful things which solve real problems. Sometimes, in a moment of inspiration, the designer or inventor realizes the problem...

3D CAD MODELING: WHAT IS IT, AND WHY IS IT IMPORTANT IN PRODUCT DESIGN?
3D CAD MODELING: WHAT IS IT, AND WHY IS IT IMPORTANT IN PRODUCT DESIGN? By Jeremy Nashed | May 18, 2022 If you’ve done some research into product design or physical product development, you may have heard of CAD. Alternatively, you might have seen videos of engineers...

AN INDUSTRIAL DESIGNER’S 5-STEP PRODUCT DEVELOPMENT PROCESS
AN INDUSTRIAL DESIGNER’S 5-STEP PRODUCT DEVELOPMENT PROCESS By Grace Fetzer | December 17, 2021 The quality of our lives are in large part defined by the quality of our environment. The environment of our modern society is defined in large part by the objects we...

3 REASONS YOUR DESIGNERS AND MANUFACTURERS SHOULD BE INDEPENDENT
3 REASONS YOUR DESIGNERS AND MANUFACTURERS SHOULD BE INDEPENDENT By Jeremy Nashed | October 15, 2021 Your product’s designers and manufacturers should be independent. Surprised to hear it? Since these two disciplines are so closely related, many assume that these...

WHY TESLA WILL (OR WON’T) MAKE CAMERA-ONLY CARS POSSIBLE (PART 2)
WHY TESLA WILL (OR WON’T) MAKE CAMERA ONLY CARS POSSIBLE (PART 2) By Troy Hicks | June 13, 2021 Last week we discussed the recent announcement from Tesla: that they would be changing their autonomous vehicle hardware stack for all new Model 3 and Model Y vehicles,...

LIDAR, RADAR, CAMERAS? WHY TESLA THINKS LESS IS MORE (PART 1)
LIDAR, RADAR, CAMERAS? WHY TESLA THINKS LESS IS MORE (PART 1) By Troy Hicks | June 4, 2021 Last week, Tesla announced a new hardware setup for future Model 3 and Model Y vehicles based solely around cameras instead of the previous setup that used cameras and radar...

A 5-STEP MATERIALS SELECTION METHOD FOR PRODUCT DESIGN
A 5-STEP MATERIALS SELECTION METHOD FOR PRODUCT DESIGN By Aysuh Jain | May 27, 2021 On January 28, 1986, the Challenger shuttle exploded 72 seconds into its launch. Besides organizational mismanagement and miscommunication involved in the infamous launch, a technical...

THE ELECTRONICS ACHILLES HEEL (ELECTRONICS PACKAGING ASSEMBLY #3)
THE ELECTRONICS ACHILLES HEEL (ELECTRONICS PACKAGING ASSEMBLY #3) By Jeremy Nashed | May 22, 2021 As consumers, we tend to think of our electronic devices in a rather static manner. If it works today, it should work tomorrow and in a year – so long as it is protected...

CHOOSE THE BEST ENTITY TYPE FOR YOUR NEW BUSINESS
CHOOSE THE BEST ENTITY TYPE FOR YOUR NEW BUSINESS By Jeremy Nashed | May 6, 2021 If you’re interested in launching a new business or product line, you will inevitably need to choose the best legal entity type. This comes up in my line of work, where I interact with...

WIRE BOND VS FLIP CHIP (ELECTRONICS PACKAGING ASSEMBLY #2)
WIRE BOND VS FLIP CHIP (ELECTRONICS PACKAGING ASSEMBLY #2) By Jeremy Nashed | April 33, 2021 As we discussed in the previous post, “Assembly” in electronics generally refers to method by which structure and interconnects are formed between the IC and its substrate....

WHAT IS AN ELECTRONIC SYSTEM? (ELECTRONICS PACKAGING ASSEMBLY #1)
WHAT IS AN ELECTRONIC SYSTEM? (ELECTRONICS PACKAGING ASSEMBLY #1) By Jeremy Nashed | April 16, 2021 In this series, I will be going in depth on the topic of Electronics Packaging Assembly. As engineers and product designers, this is important to understand as it...