by Grace Fetzer | Apr 4, 2023 | Article
OUR CONCEPT DESIGN PROCESS By Grace Fetzer | April 4, 2023 Concept Design is a critical and in-depth part of the product design process. This post outlines the steps that our design team takes to fully understand, research, create and collaborate, in order to...
by Grace Fetzer | Nov 8, 2022 | Article
COLOR, MATERIAL, AND FINISH: HOW TO SELECT IN PRODUCT DESIGN By Grace Fetzer | November 8, 2022 Choosing Color, Material, and Finish (CMF) carefully can elevate a product’s user appeal. Color evokes emotion, but it’s perception depends highly on material and...
by Grace Fetzer | Dec 17, 2021 | Article
AN INDUSTRIAL DESIGNER’S 5-STEP PRODUCT DEVELOPMENT PROCESS By Grace Fetzer | December 17, 2021 The quality of our lives are in large part defined by the quality of our environment. The environment of our modern society is defined in large part by the objects we...
